The Justice model of clothing has had a volatile background, as changeable as their target tween marketplace. The roots on the brand trace back to the Limited clothes company. Within the early 1980s, The Limited shops began to feature a division specifically aimed towards younger girls and infants. The success in the department prompted the enterprise to design a complete line of clothes eventually to become Shopjustice for Girls. The very first shop opened in 1987, and by 1995, there had been 288 stores.
In 1996, the enterprise started to change the focus of transforming the shops to cater to preteen ladies. In 1999, the brand name was spun off into Shopjustice for Girls. Starting in 2004, Tween Makes launched the Justice model, opening 34 Justice stores. Tween Manufacturers continued to function both Limited Also and Justice stores until 2008, once the corporation introduced it will discontinue the Limited Too model, converting a lot of the shops to the Justice brand, even though closing 26 others.
When Tween Brands doubled their product sales from 2003 to 2007, they discovered it difficult to contend within the specialty youth clothing market dominated by powerhouse corporations like Wet Seal, American Eagle Outfitters and Abercrombie & Fitch. The image in the corporation was somewhat tarnished by a 2007 Slate magazine article that criticized them for merchandising Nitwit Wear. The article pointed to T-shirts with slogans like “Buy it now! Tell Dad later!” and “I Left My Brain In My Locker”.
In 2009, the organization Dress Barn acquired the company. At the time of acquisition, there had been 867 Justice stores. In 2010, the corporation was within the news when it recalled 137,000 pieces of jewelry that had been found to contain high levels of cadmium, a heavy metal that can be toxic to youthful kids. No incidents of illness were reported connected for the jewelry. In 2011, the enterprise recalled beaded curtains products, citing a strangulation danger. Two cases of consumers becoming entangled inside the curtains had been reported.
The Justice brand’s online retailer is called ShopJustice for Girls. Justice caters to girls aged 7 to 14 with a broad array of clothes, accessories, jewelry, footwear and cosmetics, too as electronics, music and toys. Their Webkinz stuffed animals are one of their most popular products. The Justice style overall is bedazzled. Sequins are prevalent in many of their fashions. Graphic T-shirts are highly featured, as are jeans with a slightly worn, faded look. They also have some fantastic Store Justice coupons to help their visitors save money.
Online Justice clothes offerings include shorts, coats, dresses, graphic tees, jeans, pants, school uniforms, shirts, sweaters, sweats, tops, swimwear, sleepwear and undergarments. Justice brand accessories include belts, bags, hats, socks, tights, sunglasses and a variety of gear for school. Justice carries a wide array of shoe styles, including boots, casuals, flats, flip flops, sandals, slippers and sneakers. Justice also offers items to decorate a tween's room, also as a line of party favors that features Halloween T-shirts and nail polish.
Limited Too shops had offered popular Too Bucks sales campaigns three times a year, in which they offered coupons worth $25 off a $50 purchase every time a customer spent $50. Justice stores offer similar J Bucks and Fun Cards campaigns during special times with the year. Each J Bucks and Fun Cards are redeemable online. Currently the model is running a 40% off Justice coupon to entice again to school shoppers!
